Client : lululemon Korea
Role : Director / Cinematographer / Editor


We produced the teaser video and store opening recap video for the lululemon Myeongdong Store, which opened in January 2024. As the largest lululemon store in Korea, it is known as the Time Walk Store. A key part of our creative direction was highlighting Myeongdong’s unique blend of tradition and modernity.


Director | Moonchan Cho
Agency manager | Clare Ham
Cinematographer | Moonchan Cho
2nd DP camera | Seoungeun Kim
Editor | Moonchan Cho

▲Store Event Recap Video
▲Openning Teaser 16:9 wide version

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